New Business Pitch Wins
- Beautycounter // 2024
- Constellation Brands (owns Modelo Especial (best-selling beer in the US), Svedka, Meiomi, and others // 2023
- Justin’s Nut Butter // 2019
- Winnebago // 2018
- HARIBO // 2018
Domino’s // Campaign: Emoji Ordering
Domino's emoji ordering allows people to instantly place orders saved in their account via Twitter or text message by using a pizza emoji or #EasyOrder. Plain and simple. Or pepperoni and simple. You decide.
- Cannes Titanium Grand Prix // 2015
- Gold CLIO // Digital // 2015
- Grand CLIO // Social // 2015
- Communication Arts Interactive Annual // 2016
- The Mashies // Best Use of Twitter // 2015
- London International Awards // Innovative Use of Digital // 2015
Fruit Of The Loom // Campaign: Plastique
Fruit of the Loom is a 160 year old underwear maker best known for one thing: plain white briefs. But the brand has always been innovating stylish underwear. It just needed a fashion makeover. And the typical 'TV spot" wasn't going to cut it. So they created PLASTIQUE, a faux high-end line of clear plastic pants that engaged a fashion audience with unique pieces of style, music, and runway content, ultimately proving Fruit of the Loom to be an innovative, relevant brand..
- Bronze CLIO // Social // 2015
JELL-O // Campaign: #FML
The brand kicked off it's Twitter-centric push targeting random people using the hashtag #FML. For the uninitiated that means "Fuck My Life", but JELL-O wanted to --- and did --- give the phrase a new meaning of fun.
- Adweek Media Plan of the Year // 2014
Grey Poupon // Campaign: The Society of Good Taste
Grey Poupon returned to mass-market advertising for the first time in 15 years with the "Spread Good Taste" campaign. Launching on Facebook, the brand only allowed "classy" people to like their page. IRL fans of the brand applied for membership and their personal pages were scraped by an algorithm determining if they were suitable for admission. It was the first members-only Facebook page in the world.
- Facebook Studio Awards // 2013
- Cannes Bronze Lion, Integrated // 2013
- Cannes Silver Lion, Promo & Activations // 2013
- The One Show Pencil // 2013
- Interactive London International // 2013
- Silver Communication Arts // 2013
Grey Poupon // Campaign: Gay Pride/Spread Good Taste
To celebrate Gay Pride Month, Grey Poupon leveraged their iconic creative from the 80’s in a Facebook post, showing two men holding hands out of their fancy car windows with a simple statement, “Spread Good Taste”. The post said, “June is National Pride month. Though the festivities technically only last a month, we recommend celebrating all year – because Pride and good taste never go out of season.”
- Adweek Ad of the Day // 2013
- Creativity Pick of the Day // 2013